Design an experiment.
Pick a Website on the Internet. Suppose you were designing an experiment for increasing visitor’s response to a product or service offered on the site.
– What five factors do you think would be most important to test? In each case, specify two levels for each of the factors and tell whether it is experimental or classification factor. (Recall the classification factor is something that can’t be changed or assigned, that is, the level of such a factor is *not* controllable (changeable) by the experimenter.)
